Dell Faces Litigation Over Fake Monitor Discounts | Tom’s Hardware

The Australian Federal Court has released documents relating to a recent lawsuit facing Dell Australia over fraudulent discounts to consumers. Online shoppers were tricked into thinking they were saving money by buying Dell monitors at discounted prices as add-ons. In fact, these monitors were never priced at the rate indicated by the strikethrough price on the product page.
This information was obtained from official court documents released by the court. Australian Federal Court Earlier this week. The document even confirms that some customers were misled and purchased the monitor. taller than That’s more than I would have paid if I had purchased the monitor on its own.
of Australian Competition and Consumer Commission (ACCC) has filed these charges and provided additional details on the matter.
“Prices and discounts, as the court noted, are important differentiating factors in consumer decision making on product offers, and this lawsuit is a case where retailers are trying to set genuine ‘then/now’ pricing. and underscores the importance of displaying accurate discount amounts,” ACCC Secretary Liza Carver said in a recent report. release.
ACCC also provided screenshots with examples of product pages that customers were shown, misleading customers into buying monitors at full price. Strikethrough prices indicated that customers would have to purchase the monitor as an add-on to avoid paying full price. However, these monitors were never priced based on strikethrough rates.
The Australian Federal Court’s official court documents state that it is impossible to determine the exact number of customers affected by the misleading pricing mechanism. However, ACCC claims more than 5,300 add-on monitors were sold at exaggerated discounts. The Federal Court of Australia has ordered Dell to issue refunds (full or partial) to customers affected by this situation.
For more information on legal proceedings, official court documents can be found at: Australian Federal Court Website and additional details can be found at ACCC media release. We always recommend checking the price history of your purchases using third-party tools such as: PC parts picker. You can check the price history of an item on Amazon (to some extent) with tools such as . camel camel camel. You can also find monitor deals in Tom’s Hardware buying guide. Tom’s Hardware regularly shares authorized discounts on Dell monitors and other well-known manufacturers.