Video Games

EA: FUT Lootboxes ‘Are a Part of FIFA That Players Love’

EA defends the use of loot boxes in FIFA 23, calling the option to spend money on Ultimate Team packs “fair” and “the part of FIFA players love.”

talk euro gamerEA said in its FIFA Ultimate Team mode – Players can earn packs that may or may not contain good players through gameplay, or buy them using real money – said fans of the long-time football franchise are an integral part of the game they want to play.

EA said, “We truly believe that Ultimate Team and FUT Packs, which have been part of the game for over a decade, are the part of FIFA that players love.” I like that it reflects the strategy of building and managing .It’s fair to give players the choice to spend their money if they want to.”

“It’s fair to give players the option to spend their money if they want to.”


“In our game, spending is completely optional and we do not encourage spending over earning rewards through gameplay. It works and most players don’t.For example, 9 out of 10 FUT packs opened in FIFA 22 were won.”

However, loot boxes have proven increasingly controversial in recent years, with EA often at the center of the debate. It’s clear what you’re trying to do.

Countries including the Netherlands and Belgium have both banned lootboxes.In these countries lootboxes are considered gambling. Given that players can spend a penny to receive the highest rated player or hundreds, and as a result, other controversial games such as Diablo: Immortal have been completely overlooked, lootboxes are a form of gambling. is considered. .

A survey conducted in June by the Norwegian Consumer Council (backed by 18 European countries) found loot boxes to be manipulative and exploitative, but last month the UK decided not to introduce a loot box law. I chose to

Blizzard has announced that it will no longer sell loot boxes in Overwatch, ending it completely on August 30th. The same doesn’t seem to happen with FIFA anytime soon, but at least EA’s new football franchise commented last year that management couldn’t confirm that its monetization model had changed.

Ryan Dinsdale is an IGN freelancer. He talks about witchers all day long.

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