MSI Raises Liquid-Cooled RTX 4090 Pricing By $185 in Less Than a Week
Less than a week after the launch of the GeForce RTX 4090, MSI has reportedly increased the price of the branded GeForce RTX 4090 Suprim Liquid X 24G.eagle eyed Editor (opens in new tab) Found a liquid cooled graphics card MSI Online Store (opens in new tab) At $1,934.99, that’s a roughly 11% price increase.
Unlike its air-cooled competitors, MSI’s GeForce RTX 4090 Suprim Liquid X 24G uses a hybrid cooling solution, so the Ada graphics card only takes up two PCI slots. This cooling solution combines air cooling with AIO liquid cooling to give consumers the best of both worlds. Unexpectedly, the graphics card wasn’t that expensive. Instead, the GeForce RTX 4090 Suprim Liquid X 24G debuted at his $1,749.99, beating his Nvidia’s MSRP for the GeForce RTX 4090 by just 9%. As a result, MSI’s over-engineered graphics cards were significantly cheaper than their rivals’ other premium offerings.
For unknown reasons, MSI has increased the price from $1,749.99 to $1,934.99, so consumers will have to pay $185 more.Curiously, the new pricing hasn’t made it to retail stores yet. new egg (opens in new tab)best buy (opens in new tab)When Amazon (opens in new tab)Unsurprisingly, graphics cards are currently sold out at all retailers.
MSI’s sudden decision to raise the price of the GeForce RTX 4090 Suprim Liquid X 24G does not bode well for consumers. That’s not to say the original price tag didn’t alert earlier. What’s more, the graphics card’s suggested retail price was questionably lower than its opponents. , it was hard to believe that the liquid version was only $50 premium.
Even at the new price, the GeForce RTX 4090 Suprim Liquid X 24G is still cheaper than Asus’ ROG Strix GeForce RTX 4090 OC Edition, retailing for a whopping $2,000. Additionally, there aren’t many water-cooled GeForce RTX 4090 options on the market, so the GeForce RTX 4090 Suprim Liquid X 24G sells despite its higher price tag. Call it a marketing tactic or whatever you want to call it. Anyone can see the price increase for a product that has been on the market for less than a week.